The Most Important Strategic Question To Ask: What Business Are You In?

As I write this, I’m resting in an elegant second-floor hotel lobby overlooking the cobblestone streets of a pedestrian shopping district in Dublin, Ireland. Over the past 48 hours, I’ve delivered nine hours of speeches and workshops, conducted three podcasts and radio show interviews, and come to appreciate the remarkable advances Northern Europe has made …

The Most Important Strategic Question To Ask: What Business Are You In? Read More »