Real Estate Keynote Speaker Kaihan Krippendorff


Real Estate and construction is being disrupted and changing faster than ever before. For a customized keynote that is energizing, impactful, and actionable – book Kaihan for your next real estate or construction event.


The real estate and construction industries are experiencing dramatic change and disruption. Digitization, AR-VR, automation and robotization, COVID impacts on workplace conditions/site layout, and the impact of inflation, affordability and corporate relocations are all top of mind. When change happens there is opportunity to re-imagine business models, re-think how you engage employees, re-evaluate what impact your organization has on the world, and develop creative solutions to complex problems.



Throughout his career as a consultant, keynote speaker, and founder of the Outthinker Strategy Network (an exclusive network of Chief Strategy Officers and Executives from Fortune 500 and private companies with $1B+ revenue), Kaihan Krippendorff has worked with some of the biggest brands in real estate and construction including: Realogy, American Tower, Better Homes and Garden, Suffolk Construction, The Association of Union Constructors, Coldwell Banker, Realogy, ERA, National Electrical Contractors Association, Sotheby’s, Corcoran, Century 21, and Prologis.



Selecting the right keynote speaker for your real estate and construction event is one of the most important decisions you will make this year. Content, energy, ability to connect to an audience, and actionability are all important factors to consider. Former McKinsey Consultant, NYU Professor, bestselling author, and globally recognized authority on strategy, growth, and transformation, Kaihan Krippendorff will make your event an undeniable success with a customized real estate and construction keynote that leverages his unique perspective and deep experience in the industry.



The time to act is now. Don’t just be a Thinker. Be an Outthinker.



An active leader in real estate and construction, Kaihan brings deep industry experience, proprietary research, and exclusive insights to every keynote he delivers.


Eric Shinseki


  • The construction industry was valued at $900B in Q1 2020.
  • There were 7.64 million employees in construction at the beginning of 2020—a record high since 2008.
  • COVID-19 exposure set the construction industry back two years in terms of GDP and employment gains (Deloitte).
  • COVID-19 has accelerated growth in the suburbs, most notably in Sunbelt markets (PwC).
  • Fifty percent of buyers use the internet to search for a home; 93 percent of people under 36 years old use the internet to search before making a home purchase (NAR).

Trends in Real Estate and Construction

Virtualizing Construction

Automation and Robotization

Inflation, Affordability, and Corporate Relocation

Redefining Workspace

Virtualizing Construction

  • Companies are seeking options for remote collaboration that allow teams to work on projects from a distance. By bringing design, planning, and preparation to the digital space, companies can reduce costs while enhancing productivity and collaboration, and can move from project design to construction more quickly. In addition to traditional collaboration tools, there are opportunities to apply AR/VR applications to this process.  
  • The Wild, a company providing AR/VR collaborative tools, released software which integrates with Autodesk BIM 360, enabling architecture, engineering, and construction teams to coordinate together in a remote, immersive workspace (Source). 
  • The opportunities for AI in construction are growing; produced an AI named “Vinnie” to analyze videos from worksites to provide insights on safety hazards and risks, such as slipping or electric shock, in order to increase jobsite safety (   

Automation and Robotization

  • With COVID-19 accelerating issues in home ownership due to rising prices and tightening constraints on low-income individuals (PwC), automation and robotization in construction create opportunities for companies to reach new customer segments.  
  • Australian robotics company FBR created its Hadrian X robot, a bricklaying robot, which in 2020 constructed a two-story building with concrete blocks and steel-reinforced slabs at a pace 300 percent faster than its prior mode (Global Construction Review).  
  • 3D printing introduces opportunities for automated home construction. ICON is a construction technology company which “printed” a small village of homes in Tabasco, Mexico, and a community of homes for the homeless in Austin, Texas (Singularity Hub).  
  • Utilizing drone automation for repetitive tasks is an opportunity SkyMul, a drone company, has capitalized on. The drones apply machine learning to identify rebar intersections and operate autonomously to tie them, reducing one of the most taxing projects on jobsites by 84 percent (SkyMul). 

Inflation, Affordability, and Corporate Relocation

  • As of this writing, changes in Federal Reserve policy indicate that inflation rates will be rising above the acceptable limit for the foreseeable future. Interest rates will continue to rise above the 2-3 percent average and constrain buyers’ ability to secure financing (Forbes).  
  • Affordability of real estate is more important than ever as a result of the economic trouble caused by COVID-19; sales in low-cost housing are growing while those in high-cost housing are diminishing (Linchpin).  
  • Corporations are beginning to seek relocation options due to the opportunity for more affordable real estate in other markets; Toyota relocated its offices from California and Kentucky to Plano, Texas because of the affordability that the Dallas-Fort Worth market offered (Linchpin). The growth of these “secondary cities” show great promise for corporate expansions and relocations and the employees involved (Forbes) Apple is close to completing its $1B campus in Austin, Texas, and Amazon is completing construction of their second headquarters in Arlington, Virginia. 

Redefining Workspace

  • Due to the social changes brought on by the pandemic, the circumstances of work spaces are changing.  
  • The National Association of Realtors reports noticeable trends towards smaller spaces, shorter leases, and movement towards suburbs (NAR). 70 percent of NAR members reported their client companies were moving into smaller spaces due to the growth of remote work. Major metropolises, such as Los Angeles, New York City, and Dallas, saw a decline in office vacancy up to 16.4 percent in Q1 2021 (NAR).  
  • With the booming growth of e-commerce, the real estate market is seeing both a decline in and a redesign of conventional physical retail spaces; the shift is expected to bring a growth in warehousing as online retailers seek ways to bring their products closer to customers (Forbes).  

The Outthinker 8P framework – opportunities for disruption and innovation in real estate and construction


  • ICON developed a 3D printer—the Vulcan—which, using specialized concrete, can print a house structure in 24 hours.
  • The printing process is faster and more affordable than conventional labor, and cuts labor costs by 10-30 percent.
  • ICON partnered with Community First! Village to 3D-print various buildings and homes in an Austin, Texas homeless community.
  • They also partnered with New Story to construct 3D printed homes for homeless families in rural Mexico.
  • ICON is now in discussions with NASA to develop a 3D printing construction system that would function in outer space—specifically on the moon—using space-borne materials (Fast Company).
  • Zillow expanded out of its conventional model of connecting homebuyers to homesellers by purchasing homes from sellers and flipping them to buyers; this program was in 23 markets at the end of 2019.
  • During the pandemic, Zillow also began to offer home loans and financing.
  • Their innovative strategies doubled their 2018 revenue to $2.7B.
“8Ps” of StrategyOpportunity
for Disruption
Recommended Leverage Points
Position- The farmers, individual and corporate, that you are targeting.

- The need of the agricultural industry that you seek to fill.
3- What technologies do you control that can help you tap into market
segments that you previously thought unreachable?

- What are the potential business alliances you could think about with key players in the segment to serve your customers with integrated solutions? (Serving customers with more integrated solutions example: serving farmers with fertilizers, crop protection and other).
Product- The products you offer, and the characteristics that affect their value to customers.

- The technology you develop for producing those products.
8- What moves are your organization taking to implement Big Data and analytics to your operations? What IoT and blockchain applications can you use?

- What tools and technology could you utilize or develop to improve food quality, traceability, and

- How can you develop a more sustainable production model to accommodate constraints on arable

- What is the future business model needed to serve new differentiated products to your customers?
Promotion- How you connect with farmers and consumers across a variety of locations and industries.
- How to make consumers, producers, and other stakeholders aware of your products and services.
8- How are you connecting your product with individual and corporate farms who could utilize it?
- How could you anticipate market and customer needs to make customers interested in accessing your differentiated products?
PriceHow consumers and other members of the agricultural supply chain pay for access to agricultural products.7- What elements of value comprise your pricing? How do each of those elements satisfy the varying needs of your customers?
Placement- How food products reach consumers. How the technologies, data, and services reach stakeholders in the supply chain.9- What new paths might exist for helping consumers access the food they desire?
- How are you adapting your operations and supply chain to accommodate consumers’ desire for proximity to the food they eat?
- How could you anticipate customer expectation to make products more
accessible to customers/agile supply chain?
- Have you considered urbanization as a part of your growth strategy?
- How your food satisfies the needs and desires of your customer.
- How the services you provide to agribusiness fulfill their needs.
9- Where does your food rate on a taste, appearance, and freshness
- Could the services you provide to companies and farms in the agriculture industry be expanded to meet more needs?
- What senses does your food affect besides hunger? How does your
customer extract value from your food in addition to consumption?
Processes- Guiding your food production operations in a manner cognizant of social pressure.8- How can you manage the supply chain differently to improve traceability and reduce waste?
- How can you innovate systems in production, processing, storing, shipping, retailing, etc.?
- What are new capabilities to increase sustainability (impact on the environment, or ESG) components?
People- The choices you make regarding hiring, organizing, and incentivizing your people and your culture.- How are you leveraging the agricultural experience of your staff bottom-up to achieve your vision?
- How do you anticipate new organizational capabilities needed to perform your future strategy (innovation, exponential technologies needed, agile customer relationship, innovative supply chain)?
- How do you manage your talents to assure suitable development with exposure in the agrifood main challenges/allowing a more sustainable view of the opportunities/cross-sectors?