Author name: Kaihan Krippendroff

10 Trends on Strategy Officers’ Agendas for 2023

Chief strategy officers (CSOs) are tasked with a dual challenge in foresight: to observe and make short-term decisions based on the trends that are happening today and, at the same time, to advise their companies on long-term shifts that will have impact five to ten years in the future. These strategists, uniquely positioned as key […]

10 Trends on Strategy Officers’ Agendas for 2023 Read More »

Is Revel Poised to Push Electric Mobility to the Masses?

Guest post by Hari Sripathi  Vehicle electrification has been a largely supply-driven innovation. There was no overarching customer desire it addressed beyond climate change. Rather, early adopters got on board as a response to celebrity endorsements from Elon Musk and the subsequent launch of Tesla. The rest continued to suffer from range and charge anxiety.

Is Revel Poised to Push Electric Mobility to the Masses? Read More »

Will AI and Machine Learning Facilitate the Creation of a Global Supermind?

In 2018, a famous Harvard study sought to understand which parts of the brain are responsible for creativity. Creativity, as defined in the study, is “the ability to come up with new and useful ideas.” To test it, researchers hooked participants up to fMRI scanners and had them perform both creative and non-creative tasks. They

Will AI and Machine Learning Facilitate the Creation of a Global Supermind? Read More »

From Photosculpting to 3D Printing: The Power of Transitional Business Models

In a 1939 photo studio, an exquisite French model sits before renowned British photographer Marcus Adams. Rather than taking her photo traditionally, he uses a vertical beam of light to scan and capture on film the charming contours of her face, outlining each shape, as she revolves 360 degrees. Using the film as a guide,

From Photosculpting to 3D Printing: The Power of Transitional Business Models Read More »

Who Will Own the Companies of the Future?

Patagonia’s purposeful transition “Earth is now our only shareholder,” wrote Yvon Chouinard. You’ve likely read the letter by now. Last week, Patagonia’s founder made an unconventional move, giving away his $3B company. In order to preserve its core values—protecting the planet over prioritizing profits—Patagonia’s voting stock will be transferred to the Patagonia Purpose Trust, a

Who Will Own the Companies of the Future? Read More »

How Red Bull’s Unconventional Marketing Strategy Gives the Company Wings

It all began in the summer of 1982 when Dietrich Mateschitz, an Austrian salesman, found himself suffering from jet lag on a business trip. In an attempt to find some energy, he tried the Thai beverage Krating Daeng. Falling in love with its effects, Mateschitz derived the inspiration for Red Bull and was motivated to

How Red Bull’s Unconventional Marketing Strategy Gives the Company Wings Read More »

Scroll to Top