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Avoiding Strategic Drift: How Strategy Officers Keep Companies On Course

Listen to an AI audio recording of this newsletter On a recent onboarding call with a new Outthinker member, we were discussing the role of the chief strategy officer when he offered a description that made me laugh. If the position is not carefully defined, he said, the CSO can quickly become the “Chief Random

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What Constraints Reveal: What We Choose to Keep Says Everything About What We Value Most

Listen to an AI audio recording of this newsletter Our house in Miami is slowly disappearing into boxes. For years, it has held the evidence of a family becoming itself: books read and forgotten, photographs waiting to be framed, furniture chosen for rooms we no longer use in the same way, and objects that belonged

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The Hard Part Is Just Beginning: Senior Leaders Confront AI’s Next Test

Listen to an AI audio recording of this newsletter One key reason I value our Outthinker roundtables is that they rarely stay theoretical for long. We may begin with a framework. We may invite someone with deep expertise to discuss the issue. But quickly, the conversation moves into the real work of leadership: What happens

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The Hidden Half of Strategy: Why Great Strategies Create Little Value Until Others Understand Them

Listen to an AI audio recording of this newsletter A recent LinkedIn post by ​Jason Chudoba​, managing partner at ​ICR​, caught my attention. Jason had just joined one of our ​Outthinker​ roundtables on strategy and investor relations, where he helped frame a conversation among chief strategy officers, investor relations leaders, transformation executives, private equity leaders,

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The Billion-Dollar Idea Test: Why Great Founders Don’t Fall In Love With Their First Idea

Listen to an AI audio recording of this newsletter As part of the research for a book I hope to publish next year, I have interviewed 26 entrepreneurs who built companies that grew beyond $1 billion in revenue. These are people who did not just start businesses. They created categories, reshaped industries, attracted customers at

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The Conversation Advantage: Lessons from Lisbon, New York, and the AI Era

Listen to an AI audio recording of this newsletter Last week, I had lunch with my daughter in Lisbon. It was one of those moments that seems ordinary while it’s happening but feels increasingly meaningful as your children grow older. A few hours carved out between flights, meetings, and speaking engagements while my daughter happened

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The Next Competitive Advantage Is Not the Experience. It Is the Transformation.

Listen to an AI audio recording of this newsletter For years, leaders have been told that customers do not just buy products or services. They buy experiences. That idea, popularized by ​Joe Pine​ and ​James Gilmore​ in ​The Experience Economy​, changed how companies thought about value creation. Coffee was no longer just coffee. A hotel

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