Research, Analysis and Published Work Publications Podcast Blog Published Articles Finding the “Fourth Option” for Your Business By Kaihan Krippendroff What you thought you knew about innovation is wrong. Here’s what’s true according to science By Kaihan Krippendroff Finding the “Fourth Option” for Your BusinesaThe four-step strategy for generating truly innovative ideass By Kaihan Krippendroff Host of the Outthinkers Podcast The Outthinkers podcast is a growth strategy podcast hosted by Kaihan Krippendorff. Each week, Kaihan talks with forward-looking strategists and innovators that are challenging the status quo, leading the future of business, and shaping our world. The Fourth Option Blog Kaihan Krippendorff Why Some Companies Pull Ahead Kaihan Krippendroff September 8, 2025 Kaihan Krippendorff Urban Outfitters: From Fashion Retailer to Lifetime Value Architect Kaihan Krippendroff September 2, 2025 Kaihan Krippendorff The Digital Compass: How CLV Guides Modern Business Strategy Kaihan Krippendroff August 25, 2025 Kaihan Krippendorff Hitched to CLV: Celestica’s Bold Bet on Long-Term Value Kaihan Krippendroff August 18, 2025 Kaihan Krippendorff Roman Roads to Results: The Framework for Smarter Decision Making Kaihan Krippendroff August 11, 2025 Kaihan Krippendorff The Rational Art of Capital Allocation Kaihan Krippendroff August 4, 2025 Load More Clients Include
Kaihan Krippendorff Urban Outfitters: From Fashion Retailer to Lifetime Value Architect Kaihan Krippendroff September 2, 2025
Kaihan Krippendorff The Digital Compass: How CLV Guides Modern Business Strategy Kaihan Krippendroff August 25, 2025
Kaihan Krippendorff Hitched to CLV: Celestica’s Bold Bet on Long-Term Value Kaihan Krippendroff August 18, 2025
Kaihan Krippendorff Roman Roads to Results: The Framework for Smarter Decision Making Kaihan Krippendroff August 11, 2025