Who Will Own the Companies of the Future?
Patagonia’s purposeful transition “Earth is now our only shareholder,” wrote Yvon Chouinard. You’ve likely read the letter by now. Last week, Patagonia’s founder made an unconventional move, giving away his $3B company. In order to preserve its core values—protecting the planet over prioritizing profits—Patagonia’s voting stock will be transferred to the Patagonia Purpose Trust, a …
