Four Principles for Competing within Ecosystems
The most central question for any business today may be the following: “To what extent does delivering value to your end-user involve the collaboration of multiple partners in your ecosystem?”
The most central question for any business today may be the following: “To what extent does delivering value to your end-user involve the collaboration of multiple partners in your ecosystem?”
For an organization, selecting which business ecosystem to participate in carries weighty consequences. It can shape the core of your identity and lead to a leap in competitiveness if you do it well.
The idea of a business ecosystem is not new. Throughout history, partnerships and systems have formed to take advantage of efficiencies and solve problems bigger than any one organization.
Last month, we introduced our 2021 Business Trends report based on in-depth conversations with top CSOs in our Outthinker Strategy Network. We will be expanding on one of these trends every week with the intention of supporting your organization’s strategy for the next year and beyond. This is our sixth installment.